A FIRST IN THE INDUSTRY: World’s 1st Gaming Experience in an Observation Wheel. Orlando, Florida is known for its world-renowned theme parks and attractions, but there’s a new experience in town that’s turning heads. The Great Florida Road Trip is a retro camera game that takes place in an observation wheel, making it the first gaming experience of its kind in the world. Incorporating popular trends of gaming, interactivity, and competition with retro/nostalgia, The Great Florida Road Trip is a unique and exciting addition to the Orlando attraction scene.

Click here to search for hotels near ICON Park Orlando

The Great Florida Road Trip: A Retro Camera Game on The Wheel

The Great Florida Road Trip is a one-of-a-kind gaming experience that takes place in an observation wheel, soaring up to 400 feet in the air. Using a special camera fitted with infrared technology, players snap photos of themed markers on the rooftops below, competing for points to win a prize. With 45 markers symbolizing a nostalgic road trip through Florida, players can snap photos of everything from vintage billboards to postcards promoting famous travel destinations in the pre-Disney era.

Celebrating Florida’s Earliest Tourism Pioneers

In the 50s and 60s, before the arrival of theme parks, a Florida vacation was unique not just for its beautiful beaches, but also for its inventive attractions. The Great Florida Road Trip celebrates Florida’s earliest tourism pioneers, including Silver Springs’ glass-bottom boats, space launches, Daytona car racing, the Ringling Bros. Circus and Clown College, underwater mermaid shows, and wildlife wonders of Marineland, Gatorland, and Monkey Jungle. With fun facts shared through game markers, pre-show videos, cabin audio, and a 70-ft. mural along the queue, players will learn all about Florida’s unique history.

Click here to search for hotels near ICON Park Orlando

The Experience: How to Play The Great Florida Road Trip

Upon boarding The Wheel, each player receives a special camera resembling a vintage long-lens photographer’s camera from the 50s, but outfitted with infrared technology that reaches up to 1,000 feet to interact with game markers on the rooftops below. Players aim at the sensors in each marker and “snap” a photo to electronically register points. Every cabin has a winner, as the high score gets a prize. The game is designed to be played during the beginning and end ride segments, so midway players can relax and enjoy the view of the ultimate Florida travel destination: Orlando.

The Wheel: A Bird’s Eye View of Orlando

The Great Florida Road Trip takes place in The Wheel, an observation wheel that soars to 400-ft. high, with views for 26 miles across Central Florida. Riders will enjoy a bird’s eye view of famous theme parks, unique resorts, the International Drive entertainment district, downtown city and arts hub, and natural undeveloped beauty. With free admission, unique experiences for all ages, and a continuous roster of live music and special events, ICON Park, the 20-acre complex that houses The Wheel, is a popular choice for both day and night for Orlando’s 75 million visitors and residents.

The Great Florida Road Trip is a unique and exciting addition to the Orlando attraction scene, providing a one-of-a-kind gaming experience that takes place in an observation wheel. With fun facts, nostalgic markers, and competition among players, The Great Florida Road Trip is perfect for families, groups of friends, and anyone looking for a unique and memorable experience. Don’t miss out on this first-in-the-industry experience at The Wheel in Orlando’s ICON Park.

Click here to search for hotels near ICON Park Orlando